By Tricitynews Reporter
Chandigarh
08th December:- Kotak
Mahindra Bank (Kotak), today, announced the launch of a nationwide initiative
for adoption of digital banking in India. After having introduced several
pioneering digital offerings, Kotak has now taken up the mantle to drive
adoption of digital banking through Kona Kona Cashfree, which
is in line with Honb’le Prime Minister Narendra Modi’s vision of Digital India.
The idea of Kona Kona
Cashfree is to replace the psychological assurance of cash with
alternate transaction options like Mobile Banking, Net Banking, Credit/ Debit
Cards, etc. Kotak’s strong lineup of products in its digital portfolio
including its mobile banking app, Kotak Bharat India’s first multi lingual
banking app that does not require internet connectivity, KayPay the bank-agnostic
UPI app, and plastic offers a complete array of solutions for varying customer
segments.
Dipak Gupta, Jt. Managing Director,
Kotak Mahindra Bank, said that Brick and mortar branches will coexist with
digital banking. But digital banking is the future. We are at the cusp of a new
India. Given the evolving ecosystem, Kona Kona Cashfree aims
to accelerate the pace of digital banking adoption in India. We want all our
customers, and the population at large, to understand the range of available
digital offerings and get comfortable using them.
Dipak Gupta added that each branch of
Kotak has a dedicated officer to assist and educate customers visiting the
branch on various digital solutions available. We want to assure our customers
that their money remains safe with the Bank, and they can continue to lead
their life Cashfree.
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