By Tricitynews Reporter
Chandigarh 04th August:- Olaplex, recognized worldwide as the
‘Insurance for Hair’, hosted an experiential event at Strands salon in
Chandigarh today. Developed in the U.S., Olaplex is loved by top hair dressers
globally and also by celebrities like Jennifer Lopez, Cameron Diaz, Charlize
Theron, Kim Kardashin and Gwyneth Paltrow.
The event saw models and other eminent guests, renowned actress
Oshin Brar and singing sensation Alfaaz, try out the Olaplex treatment. Every
client could not stop raving about the results post the treatment. Each hair
stylist at the reputed Strands salon swore by the virtues of the product.
Strands Salon is one of the biggest salon chains in India with 68 salons across
18 states.
This avant-garde product marked its entry into the Indian market
just this year and has already been vowed as the ‘Holy Grail’ for hair
treatments in Mumbai and Delhi.
On the launch of Olaplex, Ankit Arora, CEO, Streamline
Services said that Olaplex is undeniably a
remarkable hair product that works from within and repairs the damage. There
truly has never been anything like this in the hair industry. We are seeing
great response from Mumbai and Delhi and are working towards making it available
in other metro cities too.
Adding further, Raman Ghai, Vice President,
Strands Salon Pvt Ltd said
that we are very happy to integrate Olaplex at our
salons. As our commitment of offering unique solutions to our customers, we aim
to bring world’s best brands in India. Olaplex, one such revolutionary brand,
truly stands by the term ‘Insurance for hair’, because it fights against any
damage that can be done to your hair during any hair treatment. The brand is
also favored by celebrities’ world over and we are happy to bring it for the
patrons in Chandigarh.
Olaplex is a bond multiplier: when your hair goes through
chemical treatments of any kind, the sulfur bonds in the hair split and turn
into sulfur hydrogen which eats away at the hair protein. In simpler terms,
your hair gets extremely damaged, dry, and hay-like. However, if Olaplex
formula is added to the treatment, it prevents splitting by linking broken
bonds in your hair. Olaplex bonds and seals the hair.
It was invented by Dr. Eric Pressly, PHD and Dr. Craig Hawker,
PHD, a nationally recognized and well-respected scientist who was focused on
molecular engineering. Olaplex is free of silicone, sulfates, phthalates, DEA,
aldehydes, and is never tested on animals. It’s a great way to help sustain the
structure of the hair and leaves hair feeling soft and manageable. Compatible
with all hair types from virgin to extremely damaged hair.
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