Thursday 21 February 2019

Orient Bell Launches ‘Chote Bathrooms Ke Bade Solutions’ Campaign


By Tricitynews
Chandigarh 21st Feb, 2019:- Orient Bell Limited, a respected and trusted player in the tile industry, has launched a bold new marketing campaign, that breaks industry norms by addressing consumer needs.
The new campaign, ‘Chote bathrooms ke bade solutions’ i.e. big solutions for small bathrooms promises Orientbell’ s expertise in making even small spaces look bigger by choosing the right colors of tiles& laying them in a recommended way.
The bathroom is typically the smallest room in most homes. This situation becomes even more acute with increasingly compact & convenient homes driven by rapid urbanization & nuclear families. Add to it a real estate environment of increasing prices, new homeowners often end up compromising on their aspirations. Consumers are constantly trying to make their home; their rooms & bathrooms look & feel more spacious.
Building on this universal truth, Orientbell and their tile experts will make even the smallest room, the bathroom; look bigger by helping choose the right color combination of tiles& recommending the best patterns to lay them. All a consumer needs to do is to visit an Orientbell showroom near them or give a missed call on 87507 33333.
With this brand campaign, Orientbell has taken a relatable yet humorous approach to a problem most homeowners live with.
The home construction & renovation poses a daunting challenge to the typical consumer. Often the energy required to build your dream home is so high that consumer loses interest. Orientbell’ s advertisements extend a helping hand, providing a solution to make homes they want to enjoy. The campaign on ‘Chote bathroom ke bade solutions’ offers solutions, from the same tiles, that meet their need. It provides them with a promise that even the smallest bathroom can look beautiful and spacious with a few expert recommendations at the design stage.
This campaign reaches consumers across touch points and has been launched across cities via digital, retail, print, and outdoor media as well. It will be further supported by on ground activations to reach and engage with target consumers in cities across the country.
Orientbell has been in the Tile Industry for nearly 40 years. And the last 6 months have seen significant leadership changes. The campaign is a reflection of the promise it holds for the future. The leadership has shown a willingness to start from the consumer. This is a refreshing departure. And anyone who has bought a home or constructed one will appreciate the need for a consumer-first approach in the real-estate industry.
Speaking on the launch of the campaign,  Alok Agarwal, Chief Marketing Officer of Orient Bell Limited said that today, the consumer is much more vocal about his needs & aspirations than earlier. And we must address them. When he walks into our showroom, he is not only buying just a tile, but also connecting with Tile experts for advice on making his rooms, or even the smallest bathroom, look bigger. It’s a reflection of our focus on putting the consumer& the customer first and driving all our actions to deliver solutions that meet their needs.



Adhvik Mahajan Reaches Chandigarh to Promote His Upcoming Show "Divya Drishti"


By Tricitynews
Chandigarh 21st Feb, 2019:- People all over the world have been most curious about predicting their future. From Kundali to tarot card reading, everyone has been trying to alter their destiny with gemstones to warding off evil and wanting to know what the future has in store for us and to change the course of events. StarPlus’ new offering Divya Drishti is a beautiful narrative of two sisters who are blessed with an exceptional power, of that to see and change the future.
Blessed with the greatest gift of supremacy, the two sisters have one superpower each, which can change the course of events. Divya and Drishti played by Nyra Banerjee and Sana Sayyad have distinctive powers that make them special. However, destiny has other plans for them and they get separated in their childhood. To be the most prevailing when it comes to their powers, they must be together. Hence, every full moon night, they set out on the journey to find each other. Akin to Lord Shiva, Drishti’s third eye which helps her with the future insights have been symbolizing her trait of foreseeing what will happen next. While they have inherited the quality of Shiv Bhakti and Aradhna, Drishti has been getting flashes leaving her confused as to what does this mean for her?
Playing the role of Rakshit Shergill is television’s heartthrob Adhvik Mahajan, who will be seen essaying a brooding young multi-billionaire businessman for the first time. Rakshit believes in action more than words, Rakshit will play a crucial role in reuniting Divya and Drishti. A man of principals, he knows his priority and is highly attached to his mother and would do anything for her.
Produced by Fireworks Productions and Mukta Dhond, Divya Drishti, traces the life of twin sisters, Divya and Drishti, who have been separated by fate but hope of reuniting with each other, keeps them going. Drishti who’s born with a superpower can see the impending forthcomings and Divya on the other hand can change them. As the two sisters try to reunite with each other on every full moon, there is a looming threat on them as their powers come together again.
On the other hand, is the wicked witch, Pishachini, who is equipped with a powerful dagger and has a hollow eye? Drishti is haunted by malevolent visions of Pishchini who is after something. The mystery haunts Drishti, making her wonder if her god gift is really a boon or a mere jinx.
Adhvik Mahajan who is enthralled on playing Rakshit’s character shared that he is extremely excited to play the brooding businessman, Rakshit Shergill, on the show. Divya Drishti is a very unique show with the never seen before concept. It brings forth the story of two sisters Divya & Drishti who have extra-ordinary super powers. He has been born and brought up in Punjab, and coming to Chandigarh feels like home.


Two Day CME on Lupus Nephritis and Glomerular Nephritis Begins Tomorrow


By Tricitynews
Chandigarh 21st Feb, 2019:- The Department of Nephrology is organizing a two days CME on Lupus Nephritis and Glomerular Nephritis on the 22nd and 23rd of February, 2019.
Both Lupus Nephritis and Glomerulonephritis are an important cause of Kidney Disease and account for up to 20% of end stage renal disease requiring dialysis.  The management of these clinical entities is controversial, given paucity of evidence.  In the current CME, we intend to discuss various aspects of Glomerulonephritis, the speakers include world authority in Glomerular Disease from United States of America and Hong Kong.  Difficult clinical scenarios for which there are no guidelines would be discussed to improve the existing knowledge on Glomerular Disease.
Prof. Jai Radha krishnan  from Columbia University, New York, USA will be speaking on “Anti-phospholipid antibody syndrome”, update on the management of TMA and FSGS.  Prof Brad Rovin from USA will be speaking on “Emerging Therapies in Glomerular Nephritis and role of Kidney Biopsy in Lupus Nephritis”. Dr. DTM Chan from Hong Kong would be speaking on “Current Status of Lupus Nephritis management”. Prof. Praveen Singhal and Prof. Sumanth Chugh would speak on “Advances in the pathogenesis of proteinuric kidney disease”.
The CME will be attended by 250 members across the country and south asia.

Shreyas Talpade Gets Shot on Sony SAB’s My Name Ijj Lakhan


By Tricitynews
Chandigarh 21st Feb, 2019:- Sony SAB’s My Name Ijj Lakhan has continued to spread its charm with its very own unique Lakhangiri. In the upcoming episodes, with the mystery of Lakhan’s second mother being solved, there is another task for Lakhan (Shreyas Talpade) to prove himself as an ideal son.
Daljeet (Parmeet Sethi) asks Lakhan to apologize to the man who was sent into jail due to Lakhan’s lie. Although Lakhan apologizes, he is given the challenge of speaking truth for the next 24 hours, in order to redeem his deeds. Agreeing to it, this lands him into some troubles as he reveals about his friend’s affair to his wife. Inspector Arjun (Ribbhu Mehra) takes advantage of Lakhan’s obligation as well, taking him to the court in order to make him confess about all of his bad deeds. However, worried about himself, Lucky Bhai (Sanjay Narvekar) gets Lakhan shot to stop him from confessing.
Shreyas Talpade, essaying the role of Lakhan said that Lakhan is determined to prove himself as an ideal son. In his attempt to rectify another mistake, Lakhan speaks only truth for an entire day. This land him in trouble as his life is in danger. It will be fun for the viewers to see how Lakhan survives this attack.


Sony SAB’s Band Baja Bandh Darwaza: Rocky to Marry a Ghost-Girl


By Tricitynews
Chandigarh 21st Feb, 2019:- Giving the audiences a weekend dose of laughter with its spooky tracks, Sony SAB’s Band Baja Bandh Darwaza has kept them glued to their screens. The upcoming episodes have yet another mysterious girl comes to the Khurana’s haveli in order to marry Amitosh Nagpal @ Rocky.
Accepting Sneha’s (Ashita Zaveri) suggestion, the Khurana family posts an advertisement in the newspaper for a PG for their haunted Haveli, with an ulterior motive of getting her to marry Rocky. Here comes a photographer who clicks pictures of ghosts, but holds a condition of never being clicked by anyone. The twist arises when it is revealed that she herself is a ghost, with an unfulfilled task of getting married and is determined on marrying Rocky to attain Moksh.
Amitosh Nagpal, playing the role of Rocky said that Rocky has been meeting extremely bizarre girls for marriage and this time has a ghost who wants to marry him. Although a tough situation for him and his family, it is going to bring assured laughter for the audiences as they tackle this girl. We all have had so much fun shooting for the sequence and hope our viewers enjoy it too.