By Tricitynews
Chandigarh 25th Feb:-
Amazon Alexa, a voice assistant that can be accessed on Echo range
of smart speakers, has become more Indian since the launch of Hindi language
support. Lakhs of users in India interact with Alexa in English, Hindi
and Hinglish every day for listening to music, controlling smart
appliances, setting reminders, watching movies, playing nursery rhymes, asking
for information and more.
Today, Alexa’s jokes, songs,
stories and conversations in Hindi come with a desi flavor. This has resulted
in increased engagement with the voice assistant. Some of the most popular
questions that users ask Alexa in Hindi are "Alexa, kaisi
ho?", "Alexa, kahani sunao", "Alexa, I love you",
"Alexa, mujhse shaadi karogi?", and "Alexa, ek sher
sunao".
Many Indian brands and developers
have developed Alexa skills to engage with users in Hindi. Alexa skills are
voice activated apps that add capabilities to your Echo Smart speakers. Today,
there are over 800 Hindi skills ranging from Sanjeev Kapoor Recipes, Pearson
Hindi Vyakaran and Chu Chu TV to Jungle Safari and Impossible Bollywood Quiz
that users can enjoy with the entire family.
Puneesh Kumar, Country Manager for Alexa Experiences and Devices,
Amazon India, said that at home, customers
love to speak in Hindi or their regional language with a mix of English. This
insight helped us launch Hindi language support for Alexa. He added further that
our Hindi customers are more interested in Alexa’s original content such as
jokes, songs, shayaris and ask questions inclined to history, politics and
religion as compared to our English-speaking customers. It is very encouraging
to see such high engagement with Alexa.
The Alexa Hindi experience is
available on all Echo family of voice-controlled smart speakers such as the new
Echo Show 8, All new Echo, Echo Dot with Clock, Echo Studio, Echo Flex and Echo
Input Portable. The recently-launched Echo Show 8 smart display comes with an
8-inch HD screen, stereo sound and a camera with a built-in shutter for Rs.12,999.
It is a perfect gadget for your home to watch shows, movies, news briefs,
sports highlights, listen to music, sing along with on-screen lyrics, make
hands-free calls, and even entertain your child with nursery rhymes. The Echo
family includes 12 devices ranging from Echo Flex, available for Rs.2,999 to
Echo Studio, available for Rs.22,999.
Customers can enjoy asking Alexa
for diverse Hindi content such as jokes, shayaris, games, Kabir kedohe,
Panchatantra stories, Bollywood dialogues, more than 800 Alexa skills, and even
spellings of words in Hindi. To learn more about Alexa in Hindi capabilities
just say "Alexa, tum kya kar sakti ho?" or visit www.amazon.in/alexainhindi.
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