Fem Announces Hunt for Miss North India Princess 2016

By Tricitynews Reporter

Chandigarh 12^th October:- Fem Fairness Naturals, India’s most trusted fairness and facial bleach brand, today announced the launch of its mega model hunt-Fem Miss North India Princess 2016. The pageant is being organized to discover the most beautiful and fresh new face of North India, a face that embodies the values of Fem soft, fresh skin with a natural glow.

Dabur India Ltd Consumer Division, Head Sunil Sharama said that as a brand offers its consumer the promise and satisfaction of delivering natural glow to her skin and enhances her beauty. On this occasion, we are delighted to introduce our all new product – Fem Gold Ultra- “Ab Glow Nahi, UltraGlow”. Sunil Sharama further added that the brand has always been associated with beauty and this mega model hunt is another step forward in that direction. With Fem Miss North India Princess, we are seeking to offer young girls across cities of North India, a platform to showcase their beauty and also enter the world of mainstream modeling.

The hunt for North India Princess- “Kya aapke paas haiSone se Sunhara Ultra Glow?”Would be conducted across colleges and institutes in North India. The on-ground activation will cover cities across states -- Delhi-NCR, Uttar Pradesh, Punjab and Himachal Pradesh.Girls from the age group of 18 to 25 can participate in this contest by registering herself either at the on-ground kiosks being set up in their colleges or onwww.missnorthindia.in.

The shortlisted contestants would be invited for a city audition to be held across North Indian cities, including Chandigarh, Kanpur, Lucknow, Dehradun and Delhi where from an independent jury will pick 20 finalists. The 20 girls would undergo a special grooming programme in Chandigarh under the guidance of professionals from the fashion and beauty industry, to prepare them for the Grand Finale which will be held at Chandigarh in December 2016. The Grand Finale would be judged by leading names from the beauty, fashion and entertainment industry.

Dinesh Kumar  of Dabur India Ltd said that Fem Fairness Naturals has been adding glow to the faces of millions of young girls for decades now. Fem Miss North India Princess 2016 is an initiative that will also serve as a unique way of spreading beauty awareness among the young and college-going girls of North India.