By Tricitynews Reporter
Chandigarh
10th April:- While
Indian society underwent several tangible and intangible changes amidst its
economic transformation, there were some who chose not to forget their roots
and stuck to their culture, values and traditions. Premiering on 17th April,
from Monday to Friday at 7 PM, ZEE TV’s next primetime
offering ‘Seth Ji’ brings to you an intriguing
story of a unique ram-rajya village–Devsu that runs on its own
set of rules and principles. Detached from the rest of the world, Devsu
considers its borders sacred and is far away from corruption, temptation
and dishonesty. As we move swiftly towards a modern and digitalized India,
there exists a Devsu that is devoid of even basic signs of urban development
like concrete roads, cars, electricity, comfort utilities, ATMs or mobile
networks and yet is a happy, self-sufficient world. The show raises a
question can the ‘aadarshon waala Bharat’ and the ‘Pragati wala
India’ take cues from each other, match each other step-for-step and walk
towards a Utopian state that combines the best of both worlds?
Safeguarding Devsu’s interests,
watching over its people and every development like a hawk is its strong
matriarch, Seth Ji. While giving technological advancement a cold shoulder,
Devsu still manages to offer old-world solutions to every conceivable need of
its inhabitants. Devsu draws its rooted yet progressive personality from its feisty,
38-year-old leader, Seth Ji, a woman of substance. A perfect blend of
autocratic power and sensitivity, Seth Ji rules Devsu with an iron hand and at
the same time, is devoted to her equally important roles of being a loving
mother, mother-in-law and grandmother. Her command is the final word in Devsu.
Against the backdrop of this unique village, a beautiful, unlikely love story
will develop between Seth Ji’s son Baaji Rao, a simpleton who has never seen
anything beyond the borders of his village and Pragati, a fearless modern girl
from across the border who has never seen anything like Devsu. To see how Baaji
Rao, who emulates the principles of the traditionalist Seth Ji, falls in love
with the urban, rebel Pragati and what lies in store for them, stay tuned to Seth
Ji on Zee TV.
Produced by Offshore Productions, the
show will see the return of the talented Gurdeep Kohli on Indian television in
the title role of Seth Ji. She is the custodian of Devsu’s customs, practices
and laws. People look up to her sense of justice as she doesn’t even stop short
of punishing her own family. Debutant Avinash Kumar will play the young,
emotional and innocent Bajirao, the son of Seth Ji. He falls in love with a
city girl named Pragati, played by the pretty Rumman Ahmed.
Promoting the show in Chandigarh,
Rumman Ahmed who will play the role of Pragati shared that during the past few
decades, technology has become an integral part of our society and we live in a
modern, digitalized India. When she heard the concept of Seth Ji, she
immediately fell in love with the story and was intrigued that how in a century
governed by technology; there exists a village which is completely untouched by
it. She is excited to play the role of Pragati. She is a beautiful,
independent, modern day girl who is progressive in her thoughts and a strong
advocate of evolution in the form of technology and digitalization. Like any
young person from the 21st century, she has not only embraced technology but
belongs to a generation that have never lived or imagined a life without it. It
will be interesting to see what will transpire when she comes across Seth Ji
who is a strong woman who believes in the ways of the past, is a staunch
traditionalist and detests change. She is looking forward to bringing this
interesting show to the audiences and she is excited that the show she feels so
passionately about is being promoted in Chandigarh, a city that she have much
love and affinity for.
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