Monday 4 December 2017

By Tricitynews Reporter
Chandigarh 04th December:- In a move to accelerate adoption of 4G smartphones at the entry level, Vodafone India has extended its association with Micromax. As a part of this association, Vodafone has rolled out exciting cashback offers on the entire range of entry level Micromax 4G Smartphone models.
Under this partnership, existing and new Vodafone customers can purchase any of the popular Micromax smartphones (Bharat 2 Plus, Bharat 3, Bharat 4and Canvas -1) and enjoy the cashback offers. To avail this special offer, customers have to simply do a recharge of at least Rs 150/- per month for 36 months (the recharges can be of any denomination totaling to a minimum of Rs. 150/- per month). At the end of 18 months, users will receive a cash back of Rs. 900/- and after another 18 months, a cash back of Rs. 1,300/- respectively, thus availing a total cashback of Rs 2200/-.The cash back will be credited to their Vodafone M-Pesa wallets.
Recently Vodafone and Micromax had introduced India’s lowest priced 4G Smartphone with Vodafone SuperNet 4G connection for just Rs.999/-. The smartphone ‘Bharat2 Ultra’ is a new Smartphone under Micromax’s successful 4G smartphone ‘Bharat series’ that aims to bring better camera, battery and display options for the new smartphone users in the most affordable category
Speaking about the offer, Avneesh Khosla, Associate Director–Consumer Business, Vodafone India said that this is an initiative to democratize access to Vodafone SuperNet 4G. Recently through our partnership with Micromax we launched the most affordable smartphone in the country at a very attractive price of Rs 999/-. We are now giving more options to our customers to choose from by bringing four more entry level Micromax 4G smartphones within the special cash back offer. We hope that this will encourage and enable several million phone users to upgrade to a smartphone and enjoy a richer user experience with Vodafone SuperNet 4G.

BIG FM Announces 5th Season of on Air Singing Talent Hunt ‘Benadryl BIG Golden Voice’

By Tricitynews Reporter
Chandigarh 04th December:- BIG FM, one of the India’s largest radio networks is back with the 5th season of the biggest and most successful running on-air singing talent hunt ‘Benadryl BIG Golden Voice’ presented by Benadryl Cough Syrup, powered by LIC Housing Finance and online talent partner Songdew.com. With a commendable show put forth each season, this year will be even bigger and better with the property’s extended presence across digital platforms and an altogether new theme - Folk Recreated. Fortifying this essence with the tagline ‘Yeh Mitti ke Sur Koi Rok na Paaye’, BIG FM will unearth hidden talent across the country and give all the finalist an opportunity to record their original songs and videos. The participants will be judged by ace Bollywood composer, Anu Malik and the winner will get a mega opportunity to sing an original song specially composed by him.
Unlike other talent hunts which promise stardom and song release option to only the final winner, this show will give the opportunity to all the Top 10 finalists to record their original song and video. The opportunity is presented at the outset itself thereby making Benadryl Big Golden Voice a ‘Show of Talent’ than a Talent Hunt.  Based on this year’s theme, the Top 10 finalists will use folk music of India to re-create their original songs and perform it for the listeners. Bringing in an element of renewed engagement and delivering on the radio network’s promise of providing more music, the singers will also reinvent the classic songs with contemporary compositions. Entries will be invited through digital platforms of the radio network and a dedicated micro-site. 30 singers will be shortlisted from offline and online auditions. Listeners will then get the opportunity to select top 10 finalists among these singers through online/sms voting. Celebrity judge Anu Malik will help contestants groom their skills and become perfectionists to compete in the finale for the title. The video of the song featuring the Top 10 finalists will be released through Big FMs social media handles and will be amplified on digital.
Speaking about the association, Dimple Sidhar, Vice President, Marketing, Consumer Products Division at Johnson & Johnson Pvt. Ltd. said that Benadryl is proud of this association with BIG Golden Voice for the last 4 years. With more than 50 years of Doctor’s trust and being the Number 1 OTC cough syrup brand in India, Benadryl understands the chaos a cough creates in our life. This chaos can rattle a singer’s performance. Our brand’s promise is to provide efficacious solutions to stop this chaos so that you perform at your best. Benadryl BIG Golden Voice since its inception in 2013 has been a celebration of this promise.
Speaking about the launch of the new season, spokesperson of BIG FM said that each year, Benadryl BIG Golden Voice has raised the bar among on-air singing talent hunts with its credible celebrity judges and brilliant winners going on to win recognition in the music industry. We feel proud to witness our long-standing association with Benadryl enter the 5th year. This edition will be carried out on a whole new level with a novel theme and a massive digital outreach. In our search for the next singing sensation with the theme - Folk recreated, we intend to capture the attention of different sets of audience. Also having activated our digital platforms for auditions and voting, we will be further raising our engagement across demographics and making this an effective platform providing extensive visibility to our partners.
Since its inception, Benadryl BIG Golden Voice has created benchmarks in the radio singing talent hunt space. The property has witnessed various highlights across seasons, such as winners marking their debut in the music industry, inviting entries from international talent and having renowned celebrity singers as the judges. Artists such as Abhijeet Bhattacharya (Season 1), Shankar Mahadevan (Season 2 & 3) and, Malik Brothers -Armaan and Amaal Malik (Season 4) have added to the credibility of the activity and contributed in scouting the best talent for Indian music industry. 

Young Entrepreneur in Singapore Announces GINNI Initial Coin Offer

                                               Photo By Parveen Kumar
By Tricitynews Reporter
Chandigarh 04th December:- A Singapore based young Indian entrepreneur, Vikas Gupta shared on how he is in the process of creating a huge multi-million dollar mining infrastructure to support blockchain businesses across Asia, starting off with Singapore.
Vikas Gupta, CEO of Miners at Work (MAW) mentioned, “We are making mining simple and user friendly for investors. So that they can get decent rewards without any hassles. Initial Coin Offering (ICO) is a new and transparent way of arranging capital for technology start-ups by crowd funding where investors get tokens for that".
Vikas Gupta is scheduling an Initial Coin Offering (ICO) of 300 million GINNI tokens. The indian market will have the opportunity to be part of an enterprise that is expecting an average turnover of over U$1 billion per year and with an average profit of over $21 Million making it very lucrative for investors. He is raising about US$15 Million for 50% of tokens at a moderate 6x times P/E ratio.
MAW will be launching its GINNI token PRE-ICO starting on the 6th of December, 2017 and the public crowd sale for the ICO will start on the 6th of January 2018,' said Mr. Gupta. Pre ICO price(3100 Ginni/Ethereum) gives early investors a gain of about 40% over the closing ICO price(2200-2800 Ginni/Ethereum) making it very attractive in a situation where double digit returns are quite rare these days not only in India but worldwide as well. Ethereum is hovering in the range of US$300 to US$350.
It is very common in this industry to quote token prices equivalent to Ethereum and tokens are issued by smart contract automatically. There is No direct involvement of cash or the banking system in this whole process. Investors send the Ethereum and tokens are send back to the same wallet instantly and automatically without any human involvement. This is a very transparent process where each individual can see how much funds have been raised by this start-up.
Vikas also mentioned, "We value investors as our lifeline and we have decided to reward them more than us, making it a lifelong asset. What makes our business model unique is that, we will retain only 42% of profits and will reward the remaining 58% to investors in a prorated ratio. The rewards will start from the very first quarter itself. This way the investors can get rewards which will be higher than the returns in property and bank interests rates. We are so confident that our team will not be drawing any salary and will be paid from the 48% share of profits only. As such, our investor’s hard earned capital will not be eroded in ‘fat salaries’ akin to C Level executives".
“Our tokens will be listed on at least 2 exchanges and an investor can trade them easily to get liquidity. This gives them an easy exit with options to buy, sell or exchange. We see a strong demand for the GINNI tokens not only in India but worldwide as well.”
'What makes GINNI ICO different from the others is that it has a business and process in place and the pilot project has been successfully tested. The necessary space, power and team has been arranged. The next step would be to scale up funding by MAW’s ICO which will be used for installing mining servers, FASTCOIN crypto ATM machines as well as develop new value added products,' said Mr. Gupta who has built a team of experts both in the Singapore head-office and the development team in Gujarat(India).
One interesting fact is that Vikas is able to create jobs for the disabled through Miners at Work. His team consists of individuals who are physically impaired, have shortcomings in hearing, speech and even with conditions such as Cerebral Palsy.
MAW's second product line is exciting as well. The setting up of a network of FASTCOIN Crypto Automatic Teller Machines(ATM), the first of which will be installed in Singapore next month. These ATMs will trade cryptocurrency for cash and unique in a way that, FASTCOIN can dispense numerous crypto coins as compared to other vending machines which predominantly dispense Bitcoins only.
Digital asset and P2P exchanges (peer to peer exchange) are in the process of development by his team to facilitate trade of coins. This platform will allow individuals to trade crypto coins with FIAT as well as other cryptocurrencies and will have many USP's.
Singapore is said to be one of costliest place in world. Vikas with his innovative approach has made this business possible and profitable and tested it successfully while most people would refute such an idea deeming Singapore as too costly for mining business.
MAW is strategically based in Singapore and enjoys a lower taxation rates. This makes the business more profitable overall in terms of returns (ROI) as compared to other locations worldwide. Singapore is also supportive to IT savvy industries and could be a hub for future phases of technology.
Vikas informed "We already have a strong feedback and interest from a few investors. Ongoing expansion will be driven by token demand from worldwide, due to merits of our start-up.”
MAW is not Vikas' 1st billion dollar project. His youth was never questioned when he was selected as Chairman of the En-bloc sales committee of Sim Lim Square. The largest electronic shopping hub in Asia, Sim Lim Square is worth more than $1 billion.  Vikas is the youngest such Chairman in Singapore and the first Indian to have gained the trust and attained the initiative of over 400 businessmen to sell it collectively.
More details about upcoming GINNI ICO can be seen on www.minersatwork.com