Hindi Book ‘1996 Mein Everest Ki Jeet ki Gauravmai Gatha’ Released

By Tricitynews Reporter

Chandigarh 10^th February:- After successful Punjabi book ‘Everest 1996 ' , its author Mohinder Singh, Commandant (Retd.), ITBP has now come up with its Hindi version ‘1996 Mein Everest Ki Jeet ki Gauravmai Gatha’ i.e. ‘ The epic tale of the victory of Mount Everest in 1996’.  The Hindi version of book was released by Arvind Kumar, IPS at ITBP, Transport Battalion, Behlana Camp near Airport , Chandigarh today.

The author was a leader of ITBP expedition to Everest through North-Col route in 1996.

Interestingly Everest had been climbed through 13 principal different routes since 1953. But the most formidable and difficult route is the approach from North Col- Tibet (China).  

Published by Unistar Books Pvt. Limited, Chandigarh, ‘1996 Mein Everest Ki Jeet ki Gauravmai Gatha’ is a gripping story, climber's un­ending determination to win a mountain and of nature's chilling riposte, resolute character. And final acceptance of sacrifice, a disastrous the cliff walk, death trap atop the world, dead climber's walk, the dead and the daring defy of universal moral rule. How victory fever repelled the mountaineers whose physio-psychological assessment was graded.

The book unfolds step by step the captivating drama of single-minded human efforts pitted against innumerable odds, the stark elements thrust at the dramatic personae, nail biting excitement, jolt of setbacks, throbbing anticipation, tantalizing goal, pain and agony of three tragic deaths, anguish of anxiety, triumph and tragedy, sorrow, happiness, aching and joys.

In book ,  Author brings the 78 days climbing adventure. The book ends on historical feat of reaching the top but not before infamous tragedy where 3-member of team lost their lives while getting stuck in worst ever snow blizzard the Everest witnessed.    

Mohinder Singh is a renowned climber and mountaineer award winner. Civil Engineer by profession Mohinder Singh retired after served in ITBP for 35-yr . He has done extensive trekking in Indian Himalayas for continuous 25-ys and also climbed in Alps. He has the distinction of being successful leadership of the first ever climb of Mount Everest from the route of North-Col Tibet (China) side. He has been honoured with the coveted title "KHAN GRID" by government of Mongolia in 1995 under the Culture Exchange Programme between India & Mongolia. He has also been decorated with Indian Police Medal (IPM) for meritorious services in 1997 and Maharaja Ranjeet Singh Award by Punjab State Government in 1998.

Bank of Baroda organizes All India Seminar on “Demonetization and Digital India”

By Tricitynews Reporter

New Delhi 10^th February:- Bank of Baroda, Corporate Office organized an All India Seminar on “Demonetization and Digital India” in New Delhi. The seminar was inaugurated by Dr. Bipin Bihari, Joint Secretary, Official Language Dept., Ministry of Home Affairs, GOI, New Delhi. The inaugural session was presided over by Ashok Kumar Garg, Executive Director, Bank of Baroda. General Manager of Delhi Zone, Ram Kumar Gupta welcomed the guests and participants of the function. The Executives/ Officers of various Public Sector Banks participated in the seminar.

On this occasion the bank also released a compilation of select articles based on the previously conducted “Rural Marketing and Banking Business” Seminar in the form of a book. Participants made presentations on topics such as the impact of demonetization on economy, a curb on blackmoney, expansion of alternate delivery channels, cashless society etc and participated in the deliberations and discussions.

The sessions of the seminar were chaired by General Manager of Bank of India Mritunjay Gupta, General Manager of Oriental Bank of Commerce -Charanjeet Singh and Ex-Director of Indian Railways (OL)-Vijay Kumar Malhotra. The seminar concluded with the key note address by Leeladhar Mandloi, Director, Bhartiya Jnanpith, New Delhi. Overall program was co-ordinated by Dr. Jawahar Karnavat, Dy. General Manager, Bank of Baroda.

10,000,000 Instagram Followers for BMW

By Tricitynews Reporter

Munich 10^th February:- The BMW brand’s international Instagram channel has broken through the ten million followers’ mark, making it the most successful automotive brand on Instagram worldwide.

The impressive figure of 10,000,000 followers underlines the BMW brand’s commitment to social media. For BMW marketing, Instagram is more than just another digital communication channel. BMW uses its Instagram channel to share the BMW brand lifestyle with its followers through the latest news on upcoming models, glimpses of its own history or looking ahead to the future of mobility.

With its clear focus on strong visuals and a highly-interactive community, Instagram is the ideal channel for communicating the brand values of joy (“sheer driving pleasure”), aesthetic appeal and innovation. However, growing the community is not top priority. It is more important to cover a wide variety of topics with relevant content that appeals to users and increases their involvement in the form of likes, shares and comments. The BMW Instagram channel impresses with its targeted, long-term channel management and regular publication of emotionally-engaging content.

In addition to effective influencer marketing, the brand also celebrates the involvement and enthusiasm of each individual fan. Under the hashtag #bmwrepost, BMW shares photos taken by enthusiasts and hobby photographers with the community in appreciation of its loyal fans around the globe. Where else can you get this close to a brand and share your own photo millions of times? User activation through #bmwrepost has been a resounding success. It is no coincidence that #BMW has already been used more than 19 million times and is by far the most popular brand hashtag in the automotive sector.

 Jörg Poggenpohl, Head of Digital Marketing BMW said that the aim of our social media strategy is to optimize how we use the special features of the specific channels available to us. “Instagram is made for initiating authentic dialogue with followers worldwide. It is important to us not only to celebrate our own achievements, but, above all, to share the excitement and enthusiasm of our fans and customers with an audience of millions.

BMW marketing was quick to recognise the enormous potential of the social media network. BMW published its first image on Instagram back on 30 May 2012: a high-gloss photo of a BMW 650i Coupé. By May 2014, BMW had a million followers. Since then, its Instagram fan community has grown exponentially: from two million followers in early 2015 to double that number by the autumn of the same year. A year later, in autumn 2016, BMW had already reached the eight million mark.

BMW’s popularity on Instagram confirms the success of the brand’s social media strategy. The parameters are tailored, individual content, professional editing and authenticity. In addition to Instagram, international BMW marketing also successfully uses the social media channels Facebook, Twitter and YouTube.

This Valentine’s Day Shop for Your Lady Love from Shop CJ

By Tricitynews Reporter

Chandigarh 10^th February:- The season of romance and gifting is here. Finding a gift for your loved one is always a task. Worry no more; Shop CJ brings to you an exclusive range of beautiful jewelry collection from Nirvana at affordable prices.

The elegant jewelry by Niravana includes 9KT yellow gold floral pendant, heart pendant and a fine gold Solitaire pendant with a single round brilliant cut diamond set. These simple and graceful jewelry pendants can be worn with all attires and make your woman look classy.

So make your woman happy this Valentine’s only by shopping from Shop CJ.

Buy the floral pendant and heart pendant for only Rs.3, 999/- each and the solitaire  pendant  only for Rs.4, 999/-.

GOCL Corporation Ltd Consolidated Turnover for Q-3 Increased by 6.5% to Rs.134 Crores

By Tricitynews Reporter

Chandigarh 10^th February:- GOCL Corporation Ltd., a Hinduja Group Company, has reported a consolidated turnover for Q-3 increase of 6.5% to Rs. 134 crores ( Rs. 126 crores ) and an Operating Profit of Rs. 4.77 crores  ( Rs. 3.17 crores). The Profit after Tax is Rs. 5.05 crores.   The Standalone Turnover was Rs. 27 crores (Rs. 27 crores ) and Profit After Tax of Rs. 5.06 crores  ( Rs. 5.58 crores ).

Overall sales of the Division during the quarter have increased by 26% to Rs. 26 crores and the turnover for the nine months period was Rs. 64 crores, an increase of 30%. The increase in revenue during the third quarter was on account of improved domestic and export sales of detonators, cartridged products and detonating fuse, registering an all round growth.    

IDL Explosives Limited (IDLEL), a wholly owned subsidiary of the Company has  achieved a turnover of Rs. 311 crores up to the third quarter ended December, 2016 an increase of 7%, and PBT of Rs. 17 crores a substantial increase over the corresponding period of the previous year.

The Mining and Infrastructure Division achieved service income of Rs 6 crores as against   Rs. 17 crores in last year due to adverse market conditions and regulatory environment in the metal mining sector.

Occupation Certificate for ‘Ecopolis’ Block 3 (10.46 lakhs sq.ft. ) + Multi Level Car Park space (4.06 lakhs sqft. ) has been obtained.  Requirements for sale/lease/built-to-suit from clients through International Property Consultants and through internal business development initiatives are underway. Clients have completed site visits and we have responded to RFP’s and RFI’s received. However in view of the fact that the Residential developments and complementing Social Infrastructure nearer to ‘Ecopolis’ in North Bengaluru are under development, some more time will be required for finalizing the deals.

Construction of Block 2 comprising of 10.06 lakhs sq.ft. is underway. RCC works for 3 basements, ground floor and 10 upper floors has been completed. Contracts for purchase, installation and commissioning of Mechanical, Electrical, Public Health, Fire Fighting, Facade works & Elevators are currently being finalized and awarded.

Approvals for start of construction of Block 1 comprising of 6.34 lakhs sq.ft. are being obtained. Construction work will commence post approvals.

Gomukh to Learn Dancing in Sony SAB’s Chidiyaghar

By Tricitynews Reporter

Chandigarh 10^th February:- In this week’s track, Chidiyaghar is all decked up to celebrate Mayuri’s (Shafaq Naaz) birthday party. As everyone is enjoying on the dance floor, Mayuri forcefully drags Gomukh (Sumit Arora) on the dance floor. Gomukh who is not confident about his dancing skills and ends up stamping on Mayuri’s feet. Mayuri yells at him in front of everybody. Gomukh is very upset with the whole incident, he feels deeply humiliated.

In the meantime, there is a dance competition which is going to take place where Puppy who is a dance trainer thinks of participating with Mayuri. His only motive to participate with Mayuri is to get a chance to visit Chidiyaghar frequently and get to know whether Koyal (Aditi Sajwan) likes him or not. Gomukh gets insecure after seeing the closeness of Puppy and Mayuri while they danced. A jealous and insecure Gomukh tries to interrupt their training sessions. Gomukh tries to confront Mayuri which leads to a fight. She gets emotional and decides to stop the practice with Puppy.

Babuji (Rajendra Gupta) explains to Gomukh on how one should never be egotistical on something and advises him to learn dancing. After listening to Babuji, Gomukh goes through a complete makeover and enters the dance venue as a handsome hunk that is learning dance with complete passion and dedication. Nobody recognises him. Mayuri and Puppy clears various rounds in the competition and enter into the final round. But on the final day, Puppy gets injured and he recommends that the charming guy (Gomukh) should dance with Mayuri. Finally, Mayuri and Gomukh perform on the final day of competition. The judges are impressed and said that Mayuri and Gomukh might be not the best dancers of the night although their chemistry and co-ordination was the best; it looked as if they were soul-mates. Finally Gomukh reveals his identity claiming that he had made efforts to learn dance only for Mayuri.

Commenting on the track, Sumit Arora who plays Gomukh said that Gomukh is really hurt by the humiliation. But the struggle and dedication he goes through to learn dancing for Mayuri is worth watching.

‘The Voice India Season 2’:Punjab’s Parakhjeet Singh Amongst Top 12 Contestant

By Tricitynews Reporter

Chandigarh 10^th February:- Difficult roads often lead to beautiful destinations and it stands true for Parakhjeet Singh, contesting for the most coveted title in &TV’s “The Voice India Season 2”. The Punjabi munda who hails from Sangrur has been learning music from YasinDarbar for past 9 years with a dream to make it big in music the industry. Through the show, Parakhjeet has gained mentorship under Bollywood’s blue eyed boy, singer Shaan and composer Salim. And there seems to be no looking back for this young lad who has made it to the Top 12 on the show basis his undisputed performance. Parakhjeet took a few days off from the rehearsals and visited Chandigarh to meet his well-wishers.

Parakhjeet’s soulful voice won everyone’s heart when he performed the song ‘Ikk Kudi’ way back in the blind auditions. Initially a part of team Salim, he was soon stolen by Shaan. Under Shaan’s tutelage, Parakhjeet is now a much confident singer and continues to charm the audience.

On his visit to Chandigarh, Parakhjeet said that Chandigarh is a beautiful city and he has stayed in this city with his friends. He has spent maximum time in Sector 17. His friends in Chandigarh have been an important part of his musical journey and he is extremely happy to be back in the city. The Voice India has been a great experience and is definitely a turning point in his career. It feels wonderful that such renowned names in the industry see a winner in you. It’s only motivating. He hopes the audience also feels alike and he hope they vote for him wholeheartedly. It has been a humbling experience to come back to home ground and be part of all the love and good wishes showered by the people here.