By
Tricitynews
Chandigarh 22nd June:- Though
Chandigarh's renowned Start Up, Pumpkart started with water pumps initially, it
now aims to scale it's business by adoption of an O2O model. This
concept is prevalent in China and the giant E-Commerce company Alibaba is a
live example of this.
K S Bhatia, Founder, Pumpkart.com said that our new &
trend setting E Commerce format will connect with the customer online and
according to their requirement; we will divert them to the offline stores where
they will get access to the products as per their needs. Our application will
be offering them facilities like E-wallets, M-Coupons for daily offers and
reward points. The added advantage is that we will be offering financing
facilities for even small appliances and it would be done by the financing
Institutions online, rather than visiting their offline outlets.
To start with Pumpkart will be is focusing in the area of
Punjab, Haryana and Chandigarh. The app will be accessible through Pan India
and will also come up with the feature of regional language as to aid the
clients.
The products available will start from small appliances
ranging to complete electronics and other luxury appliances as well. He said
that not confined to this we will gradually add up the complete range of
lifestyle and pharmaceutical products.
By using the advanced technology the aim of Pumpkart
is to create a bespoke model of business ideology and bring it into
realization. The app with the latest and updated features will be launched by
mid July.
Since Kapil Dev is the brand ambassador of Pumpkart and
is a renowned figure so the company products are getting good mileage.
K S Bhatia said that it is noteworthy that the Pumpkart
van which was launched from Mohali recently by Navjot Singh Sidhu, Minister of
Local Government, Punjab, is doing a great job of making people understand
the new O2O concept.
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