By
Tricitynews
Chandigarh 10th October:- The itel
family becomes stronger with over 4Crore + happy consumers across India! This
momentous landmark was achieved in just about 2 years with a very strong
distribution network backed by great service support and unmatched product
experience for customers at the most affordable cost. To celebrate this path
breaking achievement, itel announced a Mega Festive Bonanza offer for customers
starting this festive season and also introduced another exciting entry
level AndroidTM Oreo™ (Go edition) smartphone
– A23, its first 5-inch display with face unlock smartphone under 5K INR.
The Mega
Festive Bonanza Offer for consumer kick starts from October 10th and
will continue till November 13th across the India. Within this
35 day period, any customer buying an itel smartphone stands chance to win
exciting prizes. 10 Gold Coins and 1 Motorbike will be given away as Daily
Prizes along with 1 Car as Jackpot Prize through lucky draw at the end of the
promotion period. A total of 350 Gold Coins, 35 Motorbikes and 1 Car would be
given away as prizes to consumers to make their festival and celebrations
memorable and wonderful.
Celebrating
the success, Arijeet Talapatra, CEO, TRANSSION India, said that India is a
priority market for TRANSSION and 4 Crore + discerning customers in such a
short span speaks volumes about the brilliant team we are blessed with in
India. Our robust and mass market distribution footprint with customer
centricity approach and innovative product portfolio have made itel one of the
most reliable & value driven brand for customers. This achievement is truly
a testimony to our brand philosophy of democratising technology for everyone by
making it affordable and accessible.
He
said further that Festive Bonanza Offer is an initiative from itel to
thank and gratify its customers for being part of such a lovely journey and we
believe that this festive season, our customer will avail this wonderful
opportunity to win so many daily prizes. The new campaign “Har Dhoom Dhaam mein
itel Ka Naam” resonates with our journey of being a brand which is part of
every Indian’s happiness and celebration by virtue of trust, simplicity and
transparency. My best wishes to everyone as the festive season onsets.
Along with
the exciting campaign and festive bonanza offer, get ready to
experience the magnificence of 5-inch display along with premium-ness of
face unlock and optimised Android Go operating system, only at a price of INR
4999 with itel A23. To
make celebrations more powerful, itel is also set to launch A44 Power, another full screen smartphone with
4000mAh Li-Polymer battery and dual rear camera at an aggressive price. itel
recently announced the launch of A45 smartphone, which is its first HD full
screen smartphone with dual camera below 6K price.
For the
above campaign, itel has leveraged a full-fledged integrated marketing campaign
to foster engagement around this festive season. From a special festive retail
visibility drive to on ground activations in key regional markets, the campaign
will also be supported extensively with Radio and Out of home Visibility and
Activations. The ‘Festive campaign’ resonates with the brand’s commitment
towards empowering the masses, and providing them with fuller mobility
experience.
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