By Tricitynews Reporter
Chandigarh 04th
August:- Facilitating the entertainment needs of the
upwardly mobile and always on the move young Indian looking for
hyper-personalised, bespoke experiences: Vodafone Play, a one-stop entertainment destination to enjoy
streaming of content; be it Live TV, popular shows, latest movies or trending
music videos, today announced a strategic partnership with Discovery Communications, expanding
its infotainment content
portfolio for its subscribers across genres.
Vodafone Play will offer a bouquet of 12 channels from Discovery
Communications India portfolio on its platform. From science to
traveling, Vodafone Play user
have a wide choice of viewing channels like Discovery Channel, TLC, Animal
Planet, Discovery HD World, Discovery Science, Discovery Turbo, Discovery Kids,
Investigation Discovery (ID), Animal Planet HD World, TLC HD World, Discovery
Tamil and a sports channel DSPORT.
Commenting on the partnership, Dipankar Ghoshal, National Head, VAS, and
Content, Vodafone India, said that Vodafone Play is a single window
offering content across genres and languages and this association with
Discovery strengthens our infotainment category. All consumers, including the
Velvet Rope Generation, can now watch what they want, when they want and how
they want. Our partnership with Discovery Communications will make their
channels now accessible to Vodafone Play users to be viewed at their
convenience.
Vijay Rajput, Sr. Vice President,
Affiliate Sales and Product Distribution, Discovery Communications India, said that as the
media ecosystem continues to evolve, we remain focused on delivering more
content, across more screens, to more people. We are happy that Vodafone Play
subscribers will now have access to Discovery’s rich storytelling at their
fingertips.
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