By
Tricitynews
Chandigarh 14th June:- ‘Conversational
Banking’ has turned a new leaf with the launch of ‘Axis Aha!’, an efficient
virtual assistant powered by cutting-edge technology which includes proprietary
Artificial Intelligence and machine learning algorithms. This unique chatbot
provides relevant and contextual responses to customer queries and even helps
make transactions on the chat window itself. Customers can initiate
transactions either through voice or chat. This transactional innovation is a
ground-breaking way to enable customers to execute transactions, explore
products and avail banking services using simple words used in our daily
conversations.
Currently
hosted on the home page of the Bank website, www.axisbank.com,
‘Axis Aha!’ is capable of performing diverse actions like fund transfer, bill
payments, recharges and also manage card limits, block credit and debit cards,
besides others. The voice and chat interface also provides customers an
opportunity to query on any of his banking needs. Axis Aha is a part of the
Bank’s continuous endeavor to simplify banking by through the extensive use of
technology. This interface will gradually be extended to the Mobile banking app
and the Internet banking application.
Sharing
his thoughts on the launch of ‘Axis Aha!’, Praveen Bhatt, Head -Digital Banking &
Customer Experience, Axis Bank, said
that the launch of ‘Axis Aha!’ takes the customer-centricity approach of the
bank to an entirely different level as it lays a very strong foundation for
artificial intelligence based voice and chat enabled ‘conversational banking’. In a time starved world, Axis
Aha with its unique action orientation offers customers the benefit of
completing simple transactions either through voice or chat in the very moment
without having to navigate through any other channel.
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