By
Tricitynews
Chandigarh
26th June:-
SHAREit, a leading one-stop content platform, is
constantly aiming to provide its users with an array of content ranging
from regional movies to bollywood music and so on. To add to
this SHAREit has now joined hands with Speed Records, world’s largest Punjabi music label. With the alliance, SHAREit has
also acquired exclusive internet rights for 2 years of the Punjabi movie Sajjan
Singh Rangroot starring Diljit Dosanjh superstar of the Punjabi film industry.
SHAREit
is building a digital ecosystem where consumers across geographies in India can
discover, consume, and transfer content through a single platform. In a span of
two month, SHAREit has signed deals wit many content aggregators. SHAREit
recently acquired South Indian movie app Fastfilmz, collaborated with Times
Music, Comedy One with an aim to provide a plethora of content to all the
consumers. These partnerships with all the local content generators and
aggregators have been finalized in order to become the largest source of
entertainment for all their users in India.
Commenting
on the partnership, Jason Wang, Managing Director, SHAREit India, said that to
win India, the company needs to reach out to a wide userbase which lies in the
Tier 2 and Tier 3 cities. These consumers prefer consuming content in regional
language as they can easily connect with it. We understand the requirements of
our consumers are partnering with local content aggregators to be able to
deliver quality content to our consumers. Our collaboration with Speed Records
will help us put a strong foothold in the Punjabi market and help in increasing
our userbase.
Satvinder
Kohli, MD, Speed Records also commented on the collaboration said that we are
totally excited to collaborate with SHAREit, with the proliferation of some
many platforms in the market, it is feasible for the user to discover content
now and the kind of base SHAREit enjoys, it's viable to our content. we are
excited and full of zeal to transform the partnership into a big game changer.
Speed Records vision is always entertaining more people with our music and
movie and this partnership is just an extension of it.
No comments:
Post a Comment