Chandigarh March 09,
2021:- It all started when two childhood friends collaborated to take
their coffee love to a next level and started the venture in the name and style
of Kaapi La Roasters.
Interestingly, where one
partner comes from coffee background after doing electrical engineering and
served as an Engineer in a Big coffee Brand while Second partner hails from a
family, involved in metal business for generations.
The partner with coffee background
has experience of time nearing 15 years and love more than experience. Second
was engaged due to love with long coffee sessions and curiousity into aroma and
tastes of coffee. Anil laughs and says that Lakhwinder has converted him to a
Coffee Man from Iron Man. As it was for love for coffee both decided to go a
step ahead and put up a coffee beans roaster which is actually first in
Haryana, Punjab, Himachal, Jammu and Kashmir.
Both partners have deep interest in
maintaining quality and they say it laughing with their favourite line. `What
Paris is for love coffee is to us`.
Everyone loves coffee these days as
it's in trend and it's health benefits have always been discussed and
explored. Although people of all age groups love coffee but young generation
seems more crazy for it. Gone are the days when it was considered a winter's
choice only and has been loved as whole year drink now.
It was only upto a few years back
when everyone knew coffee as instant coffee only. Everyone is now product
conscious and wants to know about where it's grown how it's processed and how
it's made. Kaapi LA Roasters initiated to promote this coffee culture by
presenting their Coffee beans brand KOKOMO in all variants. Just as the
breweries came up with the freshly brewed beer concept this freshly
roasted coffee beans concept is being launched by Kaapi LA Roasters.
Coffee is generally being sourced
from South India where it's being roasted and packed and made available to us
going through the network of distributors, dealers and transport. And by the
time it reaches to our cups the freshness taste and aroma are in comprised
status. Kaapi LA Roasters roasts it fresh and you can have it in your cups on
third day after roasting.
While giving more details the owners
of this concept Anil Dhiman and Lakhwinder Singh said that we have got all
grades and roast profiles in its variants Arabica and Robusta. It is necessary
to mention here that Lakhwinder Singh has an experience in coffee beans of 15
years and is a professional coffee roaster. He told that coffee lovers can get
custom roast where they can get it blended with their personal choices. He
reiterated about the No Compromise Policy with the fact that contracts has been
made with producers in Chikmagalur and Coorg to maintain consistency.
Today a press meet was organised to unveil the concept of this coffee beans Roaster. Ciya president Harinder Singh slatch and Vice president Deepak Sharma were also present at this event.
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