By Tricitynews Reporter
Chandigarh
05th January:- Hindustan Coca-Cola Beverages Pvt.
Ltd (HCCBPL), State Bank of India (SBI) and Coca-Cola India Pvt. Ltd. (CCIPL),
today announced a strategic partnership to enable over 2.6 million retailers
and 5000 distributors in conducting business transactions digitally.
Arundhati Bhattacharya, Chairman,
State Bank of India and T. Krishnakumar, Chairman & Chief Executive Officer,
HCCBPL. & Region Director–South Asia, signed an MOU, which entails initiating the
digitization process with retailers by on boarding them into the SBI’s digital
payment options such as Buddy P2P, Buddy Merchant App, SBI Pay. To aid a smooth
transition process, along with SBI authorized trainers, Coca-Cola will provide
training to the retailers on new and evolving digital business transaction
solutions.
Speaking at the MoU signing ceremony, Arundhati Bhattacharya, Chairman, State
Bank of India said that we are happy to announce this joint endeavor by
two leading organizations in response to our Prime Minister's vision for a
Digital India. Our digital payment platforms such as Buddy, SBI Pay and State
Bank Collect provide our customers easy-to-use and convenient modes of
transactions. They also act as the tip of the spear for on boarding consumers
and merchants to our larger range of financial products.
Venkatesh
Kini, President, Coca-Cola India and South West Asia said
that as India moves towards digitization, it is critical that the country’s un-organized
retail sector adopt digital payment systems which will provide them an
opportunity to further grow their businesses. To bridge the digital gap for
small retailers we have partnered with State Bank of India. This will empower
and equip small retailer businesses move from cash based to digital
transactions which has the potential benefit of making payments more secure and
transparent. The inclusion of this new module in our ongoing Parivartan
training program, will help retailers to acclimate to digital payments
effectively to increase their money management and business skills while
establishing a strong foundation for economic development.
HCCBPL and CCIPL will leverage
“Coca-Cola University on Wheels” (CCU) under its “Parivartan” program to train
the retailers and distributors on handling digital payments. The training will
integrate SBI’s developed digital payments module into the training capsule.
Additionally, HCCBPL, SBI and CCIPL will create a customized payment solution
for retailers and distributors selling Coca-Cola products in India.
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