By Tricitynews Reporter
Chandigarh 16th March:- Filmfare, the most coveted awards in Indian Cinema is all set to honor the Punjabi film industry. Filmfare’s Black Lady will woo the talented artists in Punjab as Filmfare announced the 1st Edition of Jio FIlmfare Awards Punjabi slated to take place on 31stMarch 2017 at Multipurpose Sports Stadium in Mohali. Renowned actor, Jimmy Shergill and Filmfare Editor, Jitesh Pillai marked Filmfare’s foray into Punjabi cinema by lighting the ceremonial lamp at Reliance Digital store at Elante Mall, Chandigarh.
Filmfare has always been at the forefront of acknowledging the artistic excellence and hardwork in the film industry, across regions and genres. With the 1st Edition of Jio Filmfare Awards Punjabi 2017, the most deserving artists in Punjabi cinema take home the symbol of honor, the coveted Black Lady. The awards will recognize the creative efforts and diligence showcased by the artists in the year 2016 and engages the audience with captivating performances by the industry stalwarts.
Punjabi Film industry, over the years
has made its presence felt across the nation and its bouquet of enthralling
films and music is loved by the audience across borders. With the combined
efforts of talented artists, musicians, and filmmakers, the Punjabi Film
industry has always stood out by itself and this very intrinsic quality of
Punjabi Cinema will be awarded at the 1st Edition of Jio
Filmfare Awards 2017.
Commenting on the announcement of JIO
Filmfare awards Punjabi 2017, a
JIO spokesperson said that we are thrilled to present the first JIO
Filmfare Awards Punjab 2017. Presented by Jio, the Filmfare Awards Punjab 2017
will showcase the cinematic excellence from the vibrant state of Punjab in a
variety of digital ways. JIO is bringing transformational changes in India’s
digital services space to enable a Digital Life for 1.2 billion Indians. This
association is consistent with Jio’s mission to celebrate the diversity and
richness of Indian cinema.
Commenting on Filmfare’s foray into Punjabi
cinema, Jitesh Pillai said
that it is a moment of utmost pride, as we witness Filmfare awards expands its
footprints across the nation. We, at Filmfare, have always rewarded creativity
and diligence of the films across industries and promote more such wonderful
cinematic experiences. The 1st Edition of Filmfare Awards
Punjabi 2017 will be a night of grandeur and elegance and we are looking
forward to meet and greet the whole of Punjabi film industry.
A visibly ecstatic actor Jimmy Shergill said
that it is a dream comes true. It is proud moment for us to have Jio Filmfare
awards in Punjabi cinema. His support is always there and he wants to thank
Filmfare and Jio for having him here for this great moment.
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